The main hallmark of direct primary care (DPC) is working directly with the patients, avoiding the influence of insurance companies or third-party payers. However, there is still value in working with the employers.
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Marketing
The direct model of care has made significant progress improving the health and wellness of individuals. However, not all direct care models are created equal nor do they have equal outcomes.
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Freedom Healthworks discussed the market, financial and legal risks, and the physician perspective.
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All value in health care is either created or destroyed at one point, and that is in the interaction between the physician and the patient.
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68% of people trust reviews more when they see both good and bad scores. People are more review savvy and can spot when things look too good to be true.
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Physicians should strive to get business reviews on business review websites that are going concerns.
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Search Engine Optimization—or SEO—is a term that may sound scary at first, but is simple when you break it down. It’s the process of optimizing your online content.
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Much of your web traffic will be coming from patients looking to use your website as a tool to communicate with you.
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Online reputation management is a part of a greater digital marketing strategy that works alongside review management, business listings, paid search/ads, social media management and SEO to help your practice stay competitive and relevant online.
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In today’s digital age, having accessible online information is crucial for success. Just having a website isn’t enough, though. What matters is what’s on your website.
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